A Visual History of Content Marketing [Infographic] 9/2
While it may seem like a relatively new phenomenon, content marketing has debatably existed since The Stone Age.
Okay, maybe that is a bit of a stretch, but this new infographic from Graphitii outlines the growth of content marketing, which not only supports insight into the origins of the practice, but also some additional context into how it is used and what makes content effective.
As explained by Graphitii :
From John Deere’s “The Furrow” magazine to G.I. Joe becoming “A Real American Hero” to Seth Godin creating eBooks mainstream, content marketing has been gaining traction for a century.”
Looking at the examples could give you some new ways as to how to incorporate content into your marketing practice.